Google Ad Manager

Description

This client-side connexion allows you to send one or multiple segment IDs to Google Ad Manager (GAM) and therefore run your media campaigns on those segments.

Please note that Google Ad Manager requires user consent for contextual targeting.

Prerequesite

To synchronize your targeting lists with Google, you will need to :

• Setup Google Publisher Tags on your website

• Have an active account on Google Ad Manager

Setup

You'll need to follow the following steps:

• Configure your Ad Manager network (Admin > Global settings > General settings > Api access > Enabled)

• Add mediarithmics contextual targeting service account user for API access (Admin > Global settings > Network settings > Add a service account user) and specify KeyValue Management role.

Please reach out to your Account manager to get the service account user.